General Session

The health care system is rapidly changing.  As new markets and new players emerge, technology and innovation are being used to create new business models and solutions to solve some of the biggest challenges in the field.  Come together to explore what these changes mean to our work and our world. General Session speaker John Rossman, former Director of Enterprise Services at, is an expert on change.  A leading authority on digital disruption and process efficiencies,  Rossman will illustrate the current cultures of innovation, leadership and disruption and how we can adapt and be ready for these new models.

John Rossman is best known for launching and scaling the Amazon Marketplace business which now accounts for over 50% of all Amazon units sold and shipped. While at Amazon he also served as Director of Enterprise Services at, where he managed worldwide services to enterprise clients such as, Toys R Us, Sears, Marks and Spencer, and the National Basketball Association (NBA). Since leaving Amazon, he has advised clients across most industry verticals on digital strategy, operations and culture.  He is now Managing Partner at Rossman Partners.

John Rossman is the author of The Amazon Way: 14 Leadership Principles Behind the World’s Most Disruptive Company and is an expert in Digital Innovation and helping his clients build and execute innovative business models. His most recent book is The Amazon Way on IoT:10 Lessons Every Leader Should Learn from Amazon’s Internet of Things Strategy.

AMCP wishes to thank our General Session Sponsor, Intarcia Therapeutics, for their generous support.